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Click for a complete report from MarketForceInfo.com
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LOUISVILLE, Colo. – (Feb, 09, 2010) — Wegmans and Costco were selected as the No. 1 grocery retailers in a consumer survey conducted by Market Force Information Inc., a worldwide leader in customer intelligence solutions. Wegmans was the consumer favorite in the supermarket category, and Costco ranked highest in the mass grocer category.
When looking at mass grocers such as Walmart, Sam’s Club, Target and Costco, Market Force found similar results. While Walmart garnered the highest number of total votes, with fully 42 percent of the total, its store count must also be factored in. When re-indexed based on the number of stores, Costco took the lead, as shown in Graph 4.
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i’m impressed with wegmans. i had a chance to visist a wegmans during an east coast trip. i wish they have some branches on the west coast, that’s all i can say….
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I have never heard of Wegmans before. It sounds fake to me.
Hehe…
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